We have a true passion for sustainability.
Melting ice caps, rising temperatures, mass extinctions — our climate is changing at an unprecedented rate. It can be terrifying to think about. It is even more scary to think about what we need to do to stop it.
The bad news is that there is not much you can do … at least not on your own.
We empower consumers to tell big corporations — corporations responsible for massive carbon emissions, environmental destruction and gross humanitarian abuse — to improve their practices.
ACT is your partner in sustainable shopping — a simple, intuitive and enjoyable tool where you can direct your money where it matters to YOU. You make a list, optimize it and choose ethically and ecologically produced items. By creating demand for sustainable products, you have a say in shifting capital to fair and sustainable producers. And the big, polluting corporations will follow.
ACT exists as a Cooperative/Limited Company hybrid in Norway to make sure ACT is never distracted from its important work. This draws on the democratic strengths of being an employee-controlled organization, but also benefits from the corporate advantages of a limited liability company. You can learn more about our decision to use this structure on our blog.
Join ACT and Buy Back Our Future.
Get to know us
Board of Advisors
R&D, innovation management and strategy advisor (Ph.D.)
Andreas Bentzen holds a Ph.D. in Physics and an MSc. in Physical Electronics. He has 17+ years of deep technical, strategic and management experience in the solar industry. His experience includes leading teams of scientists and engineers at companies such as Renewable Energy Corporation (REC) in Norway and REC Technology US in Silicon Valley. Andreas is the co-founder & CTO of Otovo, that became the leading B2C solar cell provider in Norway in 1 year. He’s also the founder of Beacon Group that provides consultancy dedicated to technology development and improvement work, with primary focus towards the photovoltaics, semiconductors and process industries.
Andreas believes that the key to a sustainable future is to help people make the right decisions. He supports ACT with expertise in R&D, innovation management and strategy.
Environmental Impact Metrics and Behavioural Science Advisor (MSc.)
Mike is a well-known figure within academic research and practical industrial applications of environmental impact metrics, awareness, and behavioural change. Through his lecturing, research and publications, and consulting services, has made instrumental contributions to thinking on sustainability and responses to 21st century challenges.
Mike is a professor at Lancaster University’s Institute for Social Futures, where he develops practical tools for thinking about the future and researches the global food system. He is also the founder of Small World Consulting (SWC), an associate company of Lancaster University, which works with organisations from tech giants to supermarkets. SWC is a leader in the field of carbon metrics and their use. Through his work, Mike supports the development of ACT’s environmental sustainability rating.
Technology & Business Development Advisor (MBA, MScCS)
Tor Ivar has built experience from many successful start-ups, mainly Baikingu, Eziteq, InfoGym, Apias and Terp. Tor Ivar is an experienced entrepreneur with a strong background in both cutting edge software development and business as well as a keen ear for listening to others.
Tor Ivar developed and sold the main code used in Apple’s Time Machine. He developed the InfoGym app for connecting gyms/trainers with their clients, and is currently helping hotels reduce their liability by providing an interactive guide for exercising in the hotel’s unmanned training rooms. He is an acting investor and CTO in Baikingu (e-commerce) and Terp (a paradigm shift in adaptive e-books). Tor Ivar has a large network both in Norway and Singapore and applied knowhow about investment management and capitalization of start-ups.
Core Team
Data analyst & Rating System Researcher (Ph.D.)
Born and raised in the UK with over 8 years of academic research and 4 years as a valued analytics asset, David brings a strong background in the intersection between big data and biology, marine and human life sciences. David studied marine biology at the University of Southampton before completing a PhD in biological oceanography at the same university. Following his entrepreneurial instincts, he then founded and ran a sailing business for two years. Returning to research, David taught himself to program in Python in order to work with “big data” and worked as a data analyst in the UK before moving to Norway.
David joined ACT as a data analyst in May 2017 and has helped build one of the world’s largest databases of grocery product categories, additionally assisting in the planning and analysis of ACT’s successful crowdfunding campaign on Kickstarter. He now works on the development of the ACT app.
International Development (M.A.)
Sustainability Researcher, Market Communication & Funding Management
Based in Israel, Abby has background in international development and community social work and is passionate about addressing global development challenges as they relate to Sustainable Development Goals. Her experience includes working in climate change mitigation, corporate social responsibility, disaster management, and community intervention.
Abby has contributed to the social impact of NGOs, public institutions and businesses through program development and coordination, research and reporting, and grant management. Abby supports ACT through a variety of roles, including market and sustainability rating research, business marketing, and managing funding opportunities.
CEO (MScEE)
Raised in Denmark and residing in Norway, Thomas’ passion for environmental and social responsibility and collaborative technology led him to found ACT in 2015. With background in electrical engineering and collaborative technologies, Jepsen has over 10 years of relevant experience in project management, software development, entrepreneurial startup and quality management. His areas of specialty include agile project management, quality assurance, collaboration methodologies and technologies.
Thomas previously handled infrastructure and software development projects at Maersk, Wilhelmsen Maritime Services, Netcom, and Telia Sonera.
Marketing and Communication Manager (M.A.)
Katerina has a background in international development and marketing, and has worked at the United Nations, the European Commission and as a marketing consultant. She holds degrees from the Universities of Yale and Sussex. In her free time, she likes to paint, sculpt and hang out with her pets.
Data Analyst (MSc)
Clemens holds degrees in economics from the University of Münster (BSc) and Glasgow (MSc). In his previous job as a research economist at the Central Bank of Malta he found a passion for data and analytics and has since focussed on learning programming in Python and machine learning applications.
Currently residing in Norway, he is passionate about all kinds of outdoor activities, especially surfing (yes, the water is cold).
Analyst (MBA)
Yves Lefebure holds a MSc in Business Analysis and Performance Management from the Norwegian Business Schrool (NHH). Besides his bi-cultural background by growing up in France, Norway and Africa, he acquired international experience at the French Chamber of Commerce and Industry in Nigeria in 2014, as Head of Research for International Business Projects in Morocco and as a consultant for a non-profit organization..
Yves has strong analytical skills and a flair for product development, market research and fundraising. Currently working as Product Manager at Elis. Yves focuses his free time on working with projects within ecology. In 2016 he founded together with three friends an import business selling and serving ecological products to the Norwegian market. In 2017, Yves continued working on his passion for sustainability in the ACT Team as Business Analyst.
Interaction & Service Designer (MSc.)
Specialised in:
- facilitating concept development
- creating information architecture
- transforming ideas into prototypes
- collecting insights through research
- product development
- making pizza
LinkedIn
Frontend Developer (Msc.)
Experienced frontend and backend developer and entrepreneur. Core competencies: Android, React Native & Firebase, Java. Developed apps with Android, React Native & Firebase. He’s highly motivated for using his powers for sustainability and is currently working on the android version of the ACT app while pursuing the last year of his Msc. in computer science. When he doesn’t code he plays rugby where he has represented the Ivory Coast national league.
Data Analyst, Computer Vision & Algorithms (Ph.D.)
Data Analyst and Algorithm Expert
Jordan holds two Master’s degrees, one in Mathematics from the University of Manchester, and the other in Data Science for Lancaster University. He is currently based in the UK at Lancaster University working towards a Ph.D. in Computer Science. His research focuses on the use of machine learning techniques; specifically, in the domain of land cover maps based on satellite imagery.
Given Jordan’s past experience as a consultant in data analytics with multiple SME’s, he can advise on technical matters and how methods interact with other aspects at higher levels. Jordan currently works with ACT on the optimisation algorithm to improve the ACT shopping list optimization as a service.
Investor manager (M.A.)
Brennan Purtzer is a recognized international development specialist.
With 15+ years in journalism and a Masters Degree in development management (University of Agder) Purtzer has been awarded for his outstanding entrepreneurship skills by the American SBA, founded multiple media companies, and worked on projects in environments as diverse as Ukraine, Africa, Sri Lanka and Micronesia. His focus is on new applications of technology — including energy, communication and agriculture — to address age-old and emerging global issues.
In his personal time he enjoys exploring new cultures, brewing beer and hiking.
UX/UI Designer (M.A.)
Product Designer with 7+ years of overall design experience and more than 5+ years of UI/UX design experience in applying the customer-centered design on web-based & mobile products, responsible for the overall user experience, visual language, and product interfaces of the platform. His main focus is Human-Centered Design - developing solutions to problems by involving the human perspective in all steps of the problem-solving process.
Data Analyst & Developer (Ph.D. Candidate)
Based in Norway, Isak brings 20 years of experience in development and management of various technical and numerical domains, including process simulation, electronic design automation, oil and gas, and artificial intelligence. He has an M.Sc. in applied mathematics from the Norwegian University of Science and Technology and is currently pursuing a Ph.D. in multiphase flow at the same university.
Isak works with ACT as a data analyst and developer, developing the ACT in-store navigation feature as a service.
Financial Manager & Controller (B.B.A.)
Ole is experienced in finance, strategy and operations development with a strong working knowledge of most business disciplines including product development, customer service, human relation and accounting.
His background includes: Strategy development, Financial planning and management, turnarounds – strategy development, recapitalization and execution, transaction management & analysis including financing, recapitalizations, sales, acquisitions, joint ventures, and project systems development.
Council
Communication Officer
Creative communicator and marketing enthusiast with a long-term experience in journalism, marketing and event management.
Marketeer & Communication Officer
Copywriter and environmentalist with 12 years of experience in trend journalism on print and online.
Business Development
Previously in top leadership in the oil and gas industry, including many years supervising new business development and operational activities. PhD in geosciences and a passion for sustainability. Worked all over the world including China and the USA.
Financial Officer (MBA)
Finance professional with 9 years’ experience (as CFO and finance manager) in multinational Start-Up IT SaaS business (http://ticketforevent.com) and in leading distributor, production and service market leader (Volkswagen official reseller and service provider, Atlant-M International Holding, rated as a Forbes 100 company). Master`s Degree in Economics, ACCA DipFm.
Marketer & Communications Officer
Help improve and maintain the team's marketing strategy. Experienced in marketing and business communication.
Communication Officer
Experience in fundraising and communications, with a background in anthropology and environmental awareness.
Investor
More than 20 years of experience in Shell, with project and business management, assessment, process change management & implementation. Special focus on stakeholder analysis and moving opportunities forward to achieve their objectives. Investor and consultant in sustainable development and renewable power projects.
Mobile developer
Outdoor enthusiast who thinks that we can ACT to preserve our planet. Experience developing desktop, web and iOS apps. Now building and enhancing ACT Android apps.